With offices in Toronto and New York, Lida Baday designs and produces well-detailed, beautiful clothing that captures the essence of thoughtful, discerning, and modern women. Her collections are sold in luxury boutiques and retailers around the world including Saks Fifth Avenue. The creation of sensual, timeless photography is the signature style for the brand. Luxurious paper and understated detailing combine to showcase the collection in each seasonal brochure, the company’s primary advertising vehicles.
Photography by Chris Nichols, featuring Kori Richardson
+ AIGA, 365: Year in Design 30
+ Applied Arts, Design and Advertising Awards Annual
+ Communication Arts, Design Annual
+ Coupe, International Design and Image Awards Annual